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Website Do’s and Dont’s

A well-designed and functional website is essential for engaging with audiences, establishing credibility and ultimately achieving your business goals. 

Whether you plan to launch your website as a seasoned developer or a novice entrepreneur, Krystal Designs will help you understand the Do’s and Don’ts for your website creation. 

Dive in this guide to equip yourself with the knowledge and insights to create a website that will captivate your audience. 

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  • Figure out Your Audience: It’s key to understand who your target audience is and tailor your content to resonate with them. It can be hard to sell to customers if you don’t even know who you want to sell it to. Conduct research and analyse demographics and engage with your audience to learn about their interests and preferences. 
  • Easy-Navigating Site: One of the most important aspects to keep in mind is a confusing website can easily push your potential customers away and ensure that they won’t visit your site again. 
  • Engaging Headlines: Create catchy and descriptive headlines that attract readers to click on your website or article. Using keywords, questions or statistics could help grab the attention of readers. 
  • Visuals: Incorporate relevant images, infographics or videos to enhance the visual appeal of your blog posts. And make sure to optimise as well, it may interfere with the loading of your page. 
  • Fast Loading Speed: Optimise your website for speed to improve user experience. Compress your images, minify code and use caching techniques to reduce load times.
  • CTA’s (Call-to-Action): Include clear calls-to-action throughout your website to encourage user interaction, whether to subscribe to a newsletter or making a purchase.


  • Skip User Testing: Before launching your website, do some testing to identify any usability issues or bugs. You can also gather feedback from real users and make adjustments to improve user experience. 
  • Skip Proofreading: Avoid publishing blog posts with typos, grammar errors or inconsistencies. Take time to check and proofread your content meticulously to maintain credibility and professionalism.
  • Don’t Neglect Formatting: Avoid walls of text by using bullet points and paragraphs. Try to break up your content into digestible chunks to enhance readability and user experience. 
  • Clutter Up: Be simple. Users don’t like websites that have too much visual complexity or too many design choices. Pick a colour palette, typography, find your style.
  • Forget Contact Information: Include your contact information on your website, an email address or contact form. Make it easy for your visitors to reach out to you with questions or inquiries.

How we can help

Follow these do’s and dont’s and you will be well on your way to create a successful website that engages users, drive traffic and achieve your goals.

If you need further assistance or have any questions, book a  FREE Discovery call , limited-time consultation and let us help you!

Picture of Krystal Blackwell

Krystal Blackwell

We transform your business, whether B2B or B2C, by creating an effective website that not only converts leads and increases awareness but also ensures you stand out in a competitive market, all achieved with minimal demands on your time for marketing.

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