Case Study for Fountain Solicitors
60+ Monthly Enquiries & 5 Offices: How Fountain Solicitors Turned Their Website into a Client Engine
“Each time we’ve seen a huge increase in traffic, clients, and profits. Highly recommended.”
Ramzan Sharif, Managing Director, Fountain Solicitors
1,788
Monthly visitors
60+
Average enquiries per month
5
Offices expansion
Client Snapshot
Fountain Solicitors is a multi-office law firm serving clients across immigration, family, and related practice areas. Over the years they have grown from one office to five and built an engaged Facebook community of around 10,000 followers. The goal was simple – reach the right people locally and turn interest into steady, qualified enquiries across key services.
The Challenge
The firm had strong offline reputation and a growing social reach, yet weekly enquiries from paid and organic channels were not easy to read at a glance.
Different routes into the site made it hard to see which activities were pulling their weight, and manual follow-up meant some warm prospects did not progress to a consultation.
We needed a clear path from first click to conversation, with visibility on which campaigns, pages, and locations were driving results.
Objectives
Increase weekly enquiries across core practice areas, make attribution simple enough that partners can trust it in a single view, and speed up response so more prospects move from interest to booked consultations.
Keep the message clear and local so people feel confident to reach out.
Our Action Plan
Phase 1
Define exactly who you want, why they’ll choose you, and how you’ll stand out.
Phase 2
Find the Leaks
Pinpoint where your current system is losing enquiries and where the fastest wins are hiding.
Phase 3
Craft Magnetic Messaging
Copy that speaks directly to pain points, answers objections, and builds instant trust.
Phase 4
Activate the Conversion Engine
Your key pages do one job: turn visits into booked calls or quote requests with one obvious button and a short, simple form.
Phase 5
Automate
Follow-Up
Every enquiry gets a fast reply, a clear confirmation, and gentle reminders, so good leads don’t go cold and more people show up.
Phase 6
Launch Buyer-Ready Traffic
Set up high-intent traffic sources that attract the right visitors (not just more visitors).
Phase 7
Measure, Optimise, Improve
Track the numbers that matter and refine each month for better results.
Phase 8
Scale What Works
Double down on winning channels and keep quality enquiries flowing consistently.
Results
7,890+
New enquiries recorded
660+
Enquiries in the last 12 months
10,000+
Followers
“Krystal Designs prepared our website 10 years ago, refreshed it 5 years ago and revamped it in 2023. On each occasion we at Fountain Solicitors have been impressed with their level of service, professionalism and high standard of work. Each time we have seen a huge increase in traffic to our website and in turn increase in clients and profits. Highly recommended!”
Ramzan Sharif - Managing Director, Fountain Solicitors
Why Businesses Trust Us
Guaranteed Enquiries
We guarantee measurable client enquiries, or we work for free until you get them.
Total Transparency
You’ll see exactly what we’re doing, why, and how it’s performing, in plain English.
Full Ownership, Always
Your website, content, domains, data, and accounts are yours. No hostage games.
We Speak Your Language
We understand your business challenges and regulatory requirements.