The Creator Persona
Creator Brand Archetype
THE CREATOR PERSONA
Embrace the strength of your creative brand persona! You are the definition of an artist, visionary, innovator. Your brand has the power to impact the world with your imaginative ideas to market so original that you can truly say “already did it before it was cool”.
As a Creator, you empower others to think creatively. “What can be imagined, can be created”. The message you send in your brand is fear the ordinary and uniformity and think differently.
However, every strength has its vulnerability. A Creator may run out of ideas and as a consequence, feel disillusioned. Another weakness that you may face is the tendency to focus on originality and innovation that you might neglect consistency.
Just remember to be aware of those potential difficulties. Take breaks to recharge and reset your creative energy, strike a balance between creativity and consistency. You can also develop a creative process that includes checkpoints for consistency and quality assurance without stifling your creative flow.
Do not neglect to seek feedback from trusted sources to ensure your creations resonate consistently with your audience.
Embrace your enchantment as the Creator persona, keep making a long- lasting impression on the world, to ignite inspiration in others. Use that power of descriptive language and visuals that immerse your audience in the realm of your creativity.
CHARACTERS

Dr. Emmett Brown
Back to the Future

Kevin McCallister
Home Alone

Steve Jobs
Founder of Apple

Katniss Everdeen
Hunger Games
BRANDS
Not quite your personality?
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